ProMotor Direct Ltd
Mobile Tyre Fitting
ProMotor Direct Ltd
Stakehill Industrial Estate, Manchester
# ProMotor Direct Ltd
ProMotor Direct Ltd operates The Wheel Shop, a specialist online retailer based in Manchester that addresses a critical gap in modern vehicle safety. With over 10,000 wheels in stock, the company supplies spare wheels and tyres to motorists whose vehicles lack this essential safety feature—a situation affecting approximately 70% of new cars, which come equipped with either tyre repair kits or run-flat tyres instead of traditional spares.
The business primarily serves UK car owners across a comprehensive range of manufacturers including Audi, BMW, Ford, Mercedes, Volkswagen and over 60 other brands. Their customer base includes families preparing for road trips, holiday travellers seeking peace of mind, and everyday drivers wanting emergency preparedness without sacrificing boot space.
What distinguishes ProMotor Direct is their specialisation in space-saver wheels—compact spare solutions that preserve boot capacity whilst providing roadside safety. Rather than selling full-size spares that consume valuable storage space, they focus on practical alternatives with integrated tool kits including lifting jacks and wheel braces. Their advanced search functionality allows customers to filter by vehicle specifications (tyre width, profile, rim size, speed rating), making it straightforward to find compatible parts.
The company combines broad product range with convenience, offering secure online purchasing, efficient stock management, and expert guidance through FAQs and customer support channels. By targeting the overlooked segment of spare wheel provision, ProMotor Direct transforms what could be a stressful roadside emergency into a manageable situation.
ProMotor Direct Ltd operates The Wheel Shop, a specialist online retailer based in Manchester that addresses a critical gap in modern vehicle safety. With over 10,000 wheels in stock, the company supplies spare wheels and tyres to motorists whose vehicles lack this essential safety feature—a situation affecting approximately 70% of new cars, which come equipped with either tyre repair kits or run-flat tyres instead of traditional spares.
The business primarily serves UK car owners across a comprehensive range of manufacturers including Audi, BMW, Ford, Mercedes, Volkswagen and over 60 other brands. Their customer base includes families preparing for road trips, holiday travellers seeking peace of mind, and everyday drivers wanting emergency preparedness without sacrificing boot space.
What distinguishes ProMotor Direct is their specialisation in space-saver wheels—compact spare solutions that preserve boot capacity whilst providing roadside safety. Rather than selling full-size spares that consume valuable storage space, they focus on practical alternatives with integrated tool kits including lifting jacks and wheel braces. Their advanced search functionality allows customers to filter by vehicle specifications (tyre width, profile, rim size, speed rating), making it straightforward to find compatible parts.
The company combines broad product range with convenience, offering secure online purchasing, efficient stock management, and expert guidance through FAQs and customer support channels. By targeting the overlooked segment of spare wheel provision, ProMotor Direct transforms what could be a stressful roadside emergency into a manageable situation.
Services offered
Space saver spare wheel supplyWinter wheel provisionTyre salesTool kit and lifting jack accessoriesVehicle specification matching serviceEmergency roadside spare solutionsBoot space-conscious wheel solutionsInstallation guidance and support